In case you didn’t know this, having an event is a great marketing tool for your organization. It gets your name out there, can set you or your company up as experts and leaders, and can generate good will.
As a video production company, a large portion of our clients hire Capture Video for their events. We get hired to videotape the event, to create videos to show at the events, or to create videos to market the event. I just wanted to spend a minute to talk a little bit about another way clients use video during their events – they hire us to interview attendees at the event.
The following is one example of a video we produced by interviewing attendees at an annual conference.
The video we shared involves editing together many different representatives and their thoughts on a particular issue. (more…)